The Human Rights Campaign has released their annual 'Buying for Equality' guide that scores businesses and products based on their commitment to LGBT equality.
The LGBT community is estimated to have $712 billion in buying power this year, according to research by Witeck-Combs Communications and MarketResearch.com. A recent study by Witeck-Combs/Harris Interactive also found that 78 percent of LGBT people are extremely or very likely to consider brands that are known to provide equal workplace benefits for their employees, including LGBT workers (HRC).Be sure to check out which companies are supportive of equality by clicking here.
Also, be sure to contact supportive businesses and thank them!
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3 comments:
This buyers guide is such a sham. Giving their corporate donors who are bad for the environment, bad for our health, give to republicans, and engage in predatory lending more publicity is shameful.
I wouldn't label them all bad, some of these companies even though they are corporate do good things. There are definitely offenders on the list though but we do operate in a capitalist society whether we like it or not so best make use of the model to advance queer lib.
There are definitely companies on there I won't support even if they are for gay rights because they are bad for the environment, animals or other reasons.
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