Word of the Gay: "Sip-Ins"

"Sip-Ins" occurred during the mid 1960's when the New York Liquor Authority banned the sale of alcohol to 'disorderly homosexuals' Gay rights groups like the Mattachine Society held events to protest and raise awareness about the discrimination by disobeying the ban.

Word of the Gay: "Gentlemen's Taverns"

"Gentlemen's Taverns" are places that serve alcoholic beverages where men seeking to meet men have traditionally congregated. Today they are more commonly referred to as gay bars.

Miller Lite Ads Invoke the Straight Man's Fear of Being Perceived as Sissy

MillerCoors a beer company marketing its Miller Lite brand has created two commercials that embraces sexist and transphobic ideas. One commercial features a man asking the bartender for a light beer. She asks him if he cares how it tastes and since he doesn't she tells him that when he starts caring he should "take off his skirt" and get a Miller Lite. The man looks obviously humiliated and the commercial then says "man up" He then goes to his friends saying "check it out, I lost the skirt and got a Miller Lite."



The other ad features a man asking the bartender for a light beer, she asks if he cares how it tastes. He responds that he does not, and she says "when you start caring put down your purse and I'll give you a Miller Lite."



What do these commercials teach us? That women can't handle a "real beer" and that men who drink other light beers are sissies. In order to fit the image of a true masculine heterosexual male, you should lose the "skirt or purse" by purchasing a Miller Lite.

Tell MillerCoors to drop this sexist and genderphobic ad.

Contact MillerCoors corporate offices via e-contact or by phone at 1-800-645-5376.

Word of the Gay: "Boozehag"

A "boozehag" is someone who frequents gay bars.